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Privacy Policy



Tundra International Limited collects data in the course of doing business.  We take great steps to ensure that your data is safe and secure. If you have any questions about how we use data, please contact us on

Our main trading entity is Tundra International Limited, company registration number 11819814,  which is incorporated in England, with the registered address at 2 Horizon Business Village, 1 Brooklands Road, Business Village, Weybridge, KT13 0TJ, UK (hereinafter referred to as – “Tundra UK”). If you are based in the UK then this company will be the controller of your personal information.

If you are based outside of the UK then the controller of your personal information may be Tundra Holding Limited which is incorporated in Cyprus, HE 397795, with the registered address at Spyrou Kyprianou, 85 Eleneio Megaro, 5th floor, office 501, 6051 Larnaca, Cyprus (hereinafter referred to as – “Tundra Cyprus”).

However, in most cases, for the interactions covered by this Privacy Policy it will be Tundra UK that is the controller of your personal information. More than one company of our group may be a controller of your personal information (jointly or solely).  However, wherever you are based, and regardless of which part of our group may be the controller of your personal information, any queries you have regarding your personal information will be dealt with by Tundra UK.

In this privacy policy, any reference to “us”, “we”, “our” or “ourselves” is a reference to Tundra Esports. Any reference to “you”, “your” and “yourself” is a reference to you as an individual who has a relationship with us or is in contact with us.


As you interact with us we collect and process your personal data:

  • When you subscribe our newsletters;
  • When you send us a request;
  • When you use or view our website via your browser’s cookies;
  • When you participate in prize giveaways;
  • When you chat via our website with our creators and team players;
  • When register to our events.
  • When you are joining or subscribing our fan pages in Twitter, Instagram, Youtube, Twich, Tik Tok, Discord, BiliBili, Weibo, we and the respective social media are the joint controllers. 




Purpose Categories of personal data Legal basis
Ensuring our website and its services are working properly  IP address, logs, surfing data, device data device information (for example, type of browser, language preference), mobile network information  Our legitimate interest to ensure safe and proper functioning of our website 
Respond to your information requests (press contacts, general information requests) Name. e-mail, phone number Our legitimate interest to reply your request
Research, Statistical and survey analysis   IP address, logs, surfing data, device information (for example, type of browser, language preference), mobile network information  Our legitimate interest to ensure safe and proper functioning of our website 
Arranging chats with Tundra’s team players and content creators  Name, e-mail, phone number, social media handles  Our legitimate interest to give our fans and other interested persons the opportunity to communicate with the team plyers and content creators 
Prize giveaways Name, e-mail, phone number, social media handles, address Your consent
Registration to club events Name, e-mail, phone number Our legitimate interest in giving you the opportunity to participate in our events



Unless we are required or permitted by law to hold on to your data for a specific retention period we will hold your personal data only for as long as is necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements.

Your usage data is retained for as long as you are an active user of our platforms and for two years after you delete your account.

We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.


Our website, events, promotions, social media, content, blogs, materials and other services we provide are not intended for use by children under the age of 16.  Generally we do not knowingly or intentionally collect personal information relating to children.

Parents, guardians or wards who become aware that we hold data relating to a child under their care are welcome to contact us to ensure the deletion of that data.  Again, please contact for that purpose.  If we learn that a child under 16 has submitted information to us through any part of our website, we will delete this information as soon as practical. If you are a parent or guardian of a child under 16 years of age and you believe your child has provided us with personal information, please contact us at


We aim to make it super simple for you to withdraw your consent opt out of receiving marketing communications.  You can email


Automated decision-making takes place when an electronic system uses personal information to make a decision about that person without any human intervention which produces legal effects concerning them or similarly significantly affects them.

We do not currently use this type of automated decision making in our business in relation to you.


We may share your personal information internally, with members of the Tundra team and independent contractor who need to have access to this information to perform their roles. This includes in particular the following teams: community, studio, marketing and PR, legal and finance.

We may send your details to governmental bodies, HMRC, regulators, police, law enforcement agencies, security services and courts/tribunals – where the law tells us to do so or to help them with any investigations.


Like almost every direct to consumer business, we use Google Analytics.  It sets cookies to collect information about how visitors use our website.  We use the information to compile reports and to help us improve the website.

The cookies collect information in an anonymous form, including the number of visitors to the website and blog, where visitors have come to the website from and the pages they visited.  To opt out of being tracked by Google Analytics across all websites visit


You’re entitled to know what personal information we hold about you and how that information is processed, which means you can ask us to do any of the following things:

  • to provide access to your data;
  • to rectify any mistakes relating to your data;
  • to erase your data;
  • to stop processing your data;
  • to receive an electronic copy of your data;
  • to object to our processing of your data;
  • to provide your data in a structured, commonly used and machine-readable format.
  • to object to any automated decision making that we may do using your personal data; and

Just let us know if you’d like to exercise any of your rights. Just email and we’ll jump on it.

You are also entitled to receive a notification of any breach of your personal data.


You have the right to lodge a complaint with a supervisory authority, in particular in the EU Member State of your habitual residence, place of work, or where an alleged infringement of the GDPR has taken place.

If you are based in the UK You have the right to lodge a complaint with the UK Information Commissioner’s Office.


We use first party cookies i.e. cookies set by us as the website owner.

  • essential cookies. These are cookies that are stored on your browser and required for the operation of our site. The purpose of these cookies are to secure and ensure the core functionality of our Website.
  • functionality and preference cookies. These cookies are used to recognise you when you return to our site, and to remember information that changes the way the Website behaves or looks, like your preferred language or the region that you are in. Cookies in this category enable us to personalise our content for you, greet you by name and remember your preferences. These cookies are non-essential and will be used only with your consent. However, if you do not allow these cookies certain functionality of our website may become unavailable.
  • analytics and statistics cookies. These allow us to recognise and count the number of visitors, to see how visitors move around our Website when they are using it, provides us with information about the type of browser visitors are using and their device, and remembers if users have closed our pop-up information. Cookies in this category help us to improve the way our Website works, for example, by ensuring that users are finding what they are looking for easily. Social media-related cookies also fall into this category. These cookies are non-essential and will be used only with your consent. However, if you do not allow these cookies certain functionality of our website may become unavailable.

We also use third-party cookies that help us analyse and understand how you use this website. These cookies will be stored in your browser only with your consent.

When you first visit our site (or you clear your browsing data), we give you the option to accept only essential cookies, or accept all cookies.

You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

We process your personal data (unessential cookies) listed in this Privacy policy until you withdraw your consent.

You can at any time disable the non-essential cookie by withdrawing your consent. You manage your cookie consents in cookie settings at the bottom of this website or you can email  Your email will get processed more quickly if you use the subject line “Data Subject Deletion Request”.

In addition to your consent withdrawal, you can easily stop your browser from accepting cookies by configuring your browser’s cookie settings. Please check your web browser to find out more how to delete or disable cookies etc.